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FAQ: Why doesn't the cleaned data have all of my data?

As part of our list cleaning process, we ensure that your list does not include duplicative, un-scorable, or un-enrichable data.

This includes, but is not limited to:

Removing records not in a usable format (Rejected Records)

Deduplicating matching records

Deduplicating matching phone numbers

Ignoring invalid data (invalid phone numbers)

As a result of this process, you may notice that the total phone numbers or total records calculated for your list are lower than you expected.

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Our cleaning process ensures we only charge you to score the phone numbers or enrich the records that are valid.

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